Game privacy
Marble Coloring Privacy Policy
Effective and last updated: September 17, 2026
This policy explains how Ludaxis OÜ (“Ludaxis,” “we,” or “us”) handles information when you play Marble Coloring, including the mobile app with package name and bundle identifier com.joyixir.puzzle.marblecoloring. Marble Coloring is published under the Joyixir name. Ludaxis OÜ, based in Tallinn, Estonia, is the data controller for the information we handle. Lion Studios and other partners also process information through their services as described below and in their linked privacy notices.
1. Information processed by the game
Game activity and local progress
Marble Coloring records progress and game state on your device, including level progress, completed pictures, moves, wins and fails, tutorial progress, coins, hearts, boosters, daily rewards, and sound, music, and haptics settings. Local progress is not connected to a player account or cloud save.
Installation and session identifiers
The game and its service providers use installation, session, device, and advertising identifiers to recognize an installation, measure gameplay and ads, and prevent fraud. Providers may associate events with these identifiers. Clearing local storage does not delete information already held by a provider or guarantee that the provider will treat a later installation as unrelated.
Analytics and diagnostics
The game may send gameplay events such as app open and session length, level start and finish, level results and duration, moves and booster use, tutorial steps, virtual coin activity, in-game shop and offer interactions, and technical diagnostics. Lion Studios receives gameplay analytics. Integrated services may also collect crash logs, device model, operating-system and app versions, language, network information, and ad views, clicks, rewards, and revenue events. Receiving servers see your IP address, which can be used to infer an approximate location.
Advertising identifier
The Android app declares the Advertising ID permission. Where available under your device settings, advertising identifiers may be processed by the integrated ad and measurement services to deliver and measure ads, attribute installs, and prevent fraud.
Rewarded ads
You can choose to watch an ad for extra coins, a continue, or a booster. Ad services may receive device, network, identifier, and interaction data when they initialize, prepare an ad, or display it. Choosing not to watch an ad does not turn off all SDK analytics or data collection. This release has no banner or interstitial ads.
Support messages
If you email us, we receive your email address, message, and any information you choose to send. Do not send passwords or payment-card details.
2. Information we do not ask for
Marble Coloring does not currently provide player accounts, sign-in (including Facebook Login), cloud saves, chat, or online leaderboards. It does not sell real-money items; coins and rewards are earned through gameplay or rewarded ads. We do not ask for your name, email, phone number, contacts, photos, camera, microphone, or precise location through ordinary gameplay.
3. How we use information
- provide gameplay, save local progress, and deliver rewards;
- understand how the game is played and measure retention and playtime;
- balance levels, improve performance, and develop new features;
- deliver rewarded ads and measure ad performance and installation sources;
- find crashes, errors, fraud, and security problems;
- reply to support and privacy requests; and
- meet legal and platform obligations.
4. Legal bases and choices
Where the GDPR or similar law applies, we rely on performance of a contract to provide the game; legitimate interests for essential operation, security, fraud prevention, and proportionate product analytics and diagnostics; consent where required, such as for access to an advertising identifier; and legal obligations for required records.
You can delete or limit your advertising identifier in your Android privacy settings. This release asks the ad service to treat advertising consent as not granted and to restrict sale of data. Those settings do not stop all advertising, analytics, or fraud-prevention processing. There is no in-game switch to turn off all analytics. Contact us or use the partner privacy links below to exercise your rights or object to processing.
5. Services and partners
The release uses the following services. Their privacy notices explain their processing and the choices available to you:
- Lion Studios for SDK operation, installation identity, gameplay analytics, and ad measurement. Lion Studios privacy and data requests
- AppLovin MAX and advertising partners to prepare and deliver rewarded ads, measure their performance, and prevent fraud. Partners may receive information when an ad is requested, even if you do not watch it. AppLovin privacy and Lion’s advertising-partner information
- Adjust for installation attribution, session measurement, campaign performance, and fraud prevention. Adjust privacy
- Meta (Facebook SDK) for app-event and advertising measurement. The game does not use Facebook Login. Meta privacy
- Apple App Store and Google Play for distribution, updates, ratings, and aggregated install and crash statistics. Their own terms and privacy policies apply. If real-money purchases are added, they will process payment; we will never receive your full payment-card information.
- Vercel hosts this policy page and may process standard request and security logs.
6. Sharing and international transfers
Gameplay activity, approximate location, and identifiers may be shared with advertising and measurement partners for the purposes above. Crash and diagnostic information is collected to operate and improve the game. Partner processing may take place directly through software in the app; we do not receive every item a partner collects. The partners’ notices describe their own uses and disclosures.
Providers may process information outside your country, including outside the EEA. Where required, we use safeguards such as the European Commission’s Standard Contractual Clauses. We may also disclose information if lawfully required, to protect people or the service, or as part of a business transaction subject to appropriate protections.
7. Retention
Local progress and settings remain on your device until you clear the app’s data or uninstall it. Support messages are kept as needed to handle your request and maintain required records. Analytics and advertising information held by partners follows their retention policies linked above; it is not automatically deleted when you uninstall. Retention may continue where needed for security, legal obligations, or resolving disputes. Statistics that no longer identify a person or device may be retained.
8. How to delete your data
On your device:uninstall Marble Coloring, or on Android open Settings → Apps → Marble Coloring → Storage → Clear storage. This removes the game’s local progress and settings. It does not erase events that were already sent.
Request deletion: email hello@ludaxis.io with the subject “Marble Coloring data deletion,” your device model, app version, and the approximate dates you played. We will help identify the relevant records and handle requests for information we control. We may need additional information to verify your request or locate an installation; your email address alone may not identify gameplay records.
Lion SDK and partner data: follow the request instructions in Lion Studios’ privacy notice, under Managing Your Information. Identify the game as Marble Coloring and include its package name, com.joyixir.puzzle.marblecoloring. The AppLovin, Adjust, and Meta notices above also explain their privacy-request options. Requests may cover identifiable gameplay, device, and advertising data. Some information may be retained for legal, security, or dispute-resolution purposes, and anonymous statistics may remain. The relevant provider will explain any applicable limits or additional retention when responding under applicable law.
9. Children
Marble Coloring is not directed to children under 16, and we do not knowingly collect personal data from them. A parent or guardian who believes a child’s information was processed should contact us so we can investigate and delete it where required.
10. Your rights
Depending on your location, you may have rights to know, access, correct, delete, restrict, object to, or receive a portable copy of personal data, and to withdraw consent. You may also complain to a data-protection authority. In Estonia, this is the Data Protection Inspectorate. We will not discriminate against you for exercising an applicable right.
11. Security
The integrated services transmit collected data over encrypted connections. We use reasonable technical and organizational safeguards and rely on platform and provider security controls. No method of storage or transmission is completely secure, so we cannot guarantee absolute security.
12. Changes
We may update this policy as the game or its release configuration changes. We will revise the date above and update store disclosures before a release changes the categories or purposes of data leaving your device.
13. Contact
- Email: hello@ludaxis.io
- Controller: Ludaxis OÜ, Tallinn, Estonia
- Publisher name: Joyixir